
Hello, I’m Jim Alton
President
We describe Jim as intelligent, ambitious, and imaginative. He is the man with all of the ideas. When the insurance industry felt stale, Jim saw an opportunity to build a platform that would give clients access to the services and talent they really needed to succeed. Jim graduated from Aquinas College with degrees in business and biology. He also attained certification for Managed Health Care from Harvard University. After gaining a wealth of knowledge and experience consulting employers of all sizes across the country, he joined ABG and set out to build his dream team. Jim has sought out talent from top agencies and procured a team of individuals with expertise in all aspects of employee benefits. Jim’s goal is to design investment-grade employee benefit strategies that focus on the following: attacking cost drivers, transforming information into applications, intelligent plan designs, wellness, communication and education, creative finance, and productivity. How’s that for a well-rounded strategy?
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Jim enjoys fly fishing, working with at risk youth, coaching his children and community assistance.

Hello, I’m Jim Alton
President
We describe Jim as intelligent, ambitious, and imaginative. He is the man with all of the ideas. When the insurance industry felt stale, Jim saw an opportunity to build a platform that would give clients access to the services and talent they really needed to succeed. Jim graduated from Aquinas College with degrees in business and biology. He also attained certification for Managed Health Care from Harvard University. After gaining a wealth of knowledge and experience consulting employers of all sizes across the country, he joined ABG and set out to build his dream team. Jim has sought out talent from top agencies and procured a team of individuals with expertise in all aspects of employee benefits. Jim’s goal is to design investment-grade employee benefit strategies that focus on the following: attacking cost drivers, transforming information into applications, intelligent plan designs, wellness, communication and education, creative finance, and productivity. How’s that for a well-rounded strategy?
​
Jim enjoys fly fishing, working with at risk youth, coaching his children and community assistance.

Hello, I’m Jim Alton
President
We describe Jim as intelligent, ambitious, and imaginative. He is the man with all of the ideas. When the insurance industry felt stale, Jim saw an opportunity to build a platform that would give clients access to the services and talent they really needed to succeed. Jim graduated from Aquinas College with degrees in business and biology. He also attained certification for Managed Health Care from Harvard University. After gaining a wealth of knowledge and experience consulting employers of all sizes across the country, he joined ABG and set out to build his dream team. Jim has sought out talent from top agencies and procured a team of individuals with expertise in all aspects of employee benefits. Jim’s goal is to design investment-grade employee benefit strategies that focus on the following: attacking cost drivers, transforming information into applications, intelligent plan designs, wellness, communication and education, creative finance, and productivity. How’s that for a well-rounded strategy?
​
Jim enjoys fly fishing, working with at risk youth, coaching his children and community assistance.
Hello, I’m Jim Alton
President
We describe Jim as intelligent, ambitious, and imaginative. He is the man with all of the ideas. When the insurance industry felt stale, Jim saw an opportunity to build a platform that would give clients access to the services and talent they really needed to succeed. Jim graduated from Aquinas College with degrees in business and biology. He also attained certification for Managed Health Care from Harvard University. After gaining a wealth of knowledge and experience consulting employers of all sizes across the country, he joined ABG and set out to build his dream team. Jim has sought out talent from top agencies and procured a team of individuals with expertise in all aspects of employee benefits. Jim’s goal is to design investment-grade employee benefit strategies that focus on the following: attacking cost drivers, transforming information into applications, intelligent plan designs, wellness, communication and education, creative finance, and productivity. How’s that for a well-rounded strategy?
​
Jim enjoys fly fishing, working with at risk youth, coaching his children and community assistance.

Hello, I’m Jim Alton
President
We describe Jim as intelligent, ambitious, and imaginative. He is the man with all of the ideas. When the insurance industry felt stale, Jim saw an opportunity to build a platform that would give clients access to the services and talent they really needed to succeed. Jim graduated from Aquinas College with degrees in business and biology. He also attained certification for Managed Health Care from Harvard University. After gaining a wealth of knowledge and experience consulting employers of all sizes across the country, he joined ABG and set out to build his dream team. Jim has sought out talent from top agencies and procured a team of individuals with expertise in all aspects of employee benefits. Jim’s goal is to design investment-grade employee benefit strategies that focus on the following: attacking cost drivers, transforming information into applications, intelligent plan designs, wellness, communication and education, creative finance, and productivity. How’s that for a well-rounded strategy?
​
Jim enjoys fly fishing, working with at risk youth, coaching his children and community assistance.
Hello, I’m Jim Alton
President
We describe Jim as intelligent, ambitious, and imaginative. He is the man with all of the ideas. When the insurance industry felt stale, Jim saw an opportunity to build a platform that would give clients access to the services and talent they really needed to succeed. Jim graduated from Aquinas College with degrees in business and biology. He also attained certification for Managed Health Care from Harvard University. After gaining a wealth of knowledge and experience consulting employers of all sizes across the country, he joined ABG and set out to build his dream team. Jim has sought out talent from top agencies and procured a team of individuals with expertise in all aspects of employee benefits. Jim’s goal is to design investment-grade employee benefit strategies that focus on the following: attacking cost drivers, transforming information into applications, intelligent plan designs, wellness, communication and education, creative finance, and productivity. How’s that for a well-rounded strategy?
​
Jim enjoys fly fishing, working with at risk youth, coaching his children and community assistance.

Hello, I’m Jim Alton
President
We describe Jim as intelligent, ambitious, and imaginative. He is the man with all of the ideas. When the insurance industry felt stale, Jim saw an opportunity to build a platform that would give clients access to the services and talent they really needed to succeed. Jim graduated from Aquinas College with degrees in business and biology. He also attained certification for Managed Health Care from Harvard University. After gaining a wealth of knowledge and experience consulting employers of all sizes across the country, he joined ABG and set out to build his dream team. Jim has sought out talent from top agencies and procured a team of individuals with expertise in all aspects of employee benefits. Jim’s goal is to design investment-grade employee benefit strategies that focus on the following: attacking cost drivers, transforming information into applications, intelligent plan designs, wellness, communication and education, creative finance, and productivity. How’s that for a well-rounded strategy?
​
Jim enjoys fly fishing, working with at risk youth, coaching his children and community assistance.
Hello, I’m Jim Alton
President
We describe Jim as intelligent, ambitious, and imaginative. He is the man with all of the ideas. When the insurance industry felt stale, Jim saw an opportunity to build a platform that would give clients access to the services and talent they really needed to succeed. Jim graduated from Aquinas College with degrees in business and biology. He also attained certification for Managed Health Care from Harvard University. After gaining a wealth of knowledge and experience consulting employers of all sizes across the country, he joined ABG and set out to build his dream team. Jim has sought out talent from top agencies and procured a team of individuals with expertise in all aspects of employee benefits. Jim’s goal is to design investment-grade employee benefit strategies that focus on the following: attacking cost drivers, transforming information into applications, intelligent plan designs, wellness, communication and education, creative finance, and productivity. How’s that for a well-rounded strategy?
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Jim enjoys fly fishing, working with at risk youth, coaching his children and community assistance.

Hello, I’m Brenda White, ARM, CEBS
Vice President & COO
We describe Brenda as a leader, results-driven, and knowledgeable. Brenda just gets it. She is a big picture gal and the picture is always a masterpiece, or at least it becomes one with thoughtful strategic planning. Brenda grew up east of Grand Rapids, went to college west of Grand Rapids (and graduated with a degree in Business Administration in Management with an HR focus), and now lives north of Grand Rapids. She’s got that Midwestern work ethic – maybe to a fault at times if we’re talking about work/life balance. Brenda believes strongly in client advocacy. With all of the challenges clients face, Brenda strives to be a solid resource they can count on. Conveniently for our clients, Brenda loves all things tricky or challenging. She is a self-proclaimed pharmacy and compliance geek and if that’s not enough, she also specializes in underwriting and strategic development.
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If you’re looking for Brenda outside of work, you will likely find her in her happy place – the Silver Lake Sand Dunes. That is where she spends most of her free time, year round. Water and sand keep her balanced.